The Bird Friendly® program aims to protect the most quality habitat from the threat of deforestation under the Bird Friendly seal. Bird Friendly coffees come from farms using a combination of foliage cover, tree height and biodiversity to provide quality habitat for birds and other wildlife. It is easy to remember—the gold seal represents the Smithsonian gold standard in conservation.
"Smithsonian Bird Friendly is eager to participate in the Sustainable Coffee Challenge not only to share our scientific expertise in conservation, biodiversity and coffee agroforestry, but also to learn from and grow sustainably with challenge partners."
