At Fairfood, we strive for food chains that bring prosperity to all. We offer innovative solutions that enable agri-food businesses to improve their responsible business practices. Open and attainable solutions that are designed to democratise the world of food. We actively engage all supply chain actors involved – from farmer to retailer and consumer – aiming to contribute to the socio-economic prosperity of farmers and food workers.
Working on fair food supply chains, in which value is distributed proportionally and issues such as modern slavery, indecent working conditions and child labour are non-existent – that is the very right to existence of Fairfood. We acknowledge that it takes more than one ambitious, good-willing supply chain stakeholder to reach such a goal, and see the value of strategic partnerships. We facilitate such partnerships, simultaneously developing smart innovations that improve the transparency, traceability and ultimately fair value distribution within supply chains. The Sustainable Coffee Challenge offers us the opportunity to share both our tools and knowledge.