SHFs in Central America and Mexico have the potential to increase yields by applying GAP and R&R. In addition, R&R can help build adaptive capacity by supporting disease resistance and adaptation to climate change.
Farmers in the program must adopt “Safeguards”. One safeguard concerns the “right of growers”: it acknowledges that the decision to renovate a portion of their land was made freely by the farmer him/herself.
In the three countries, SHFs represent the bulk of coffee farmers. Their degree of integration within value chains varies by country, though most are in tight value chains.
ECOM, or local suppliers, select farmers from their supply chain. A tight link between farmers and suppliers prevents farmers from reselling the distributed seedlings.
Roughly 75,000 ha cultivated by SHFs would benefit from R&R in Mexico, El Salvador, and Guatemala.
Starbucks raised funds to distribute nearly 30 million new trees. ECOM and local suppliers communicate farmers’ R&R needs, and CI monitors the tree distribution based on a needs analysis.